Independent work, in progress

Silent Potato’s
Cookbook.

Notes on technology, product, leadership, and everyday observation.

About

01 / Writing

From work,
toward clarity.

All writing

Three Lenses on One Project: Canvas, Pitch, Due Diligence

A note on a distinction: the business model canvas is 'made for yourself,' the startup pitch is 'told to others,' and investor due diligence is 'others scrutinizing you'; the three differ completely in purpose, focus, and framing — don't mix them up.

  • #Strategy
  • #Product Thinking
  • #Decision Making

Business Model Canvas: Nine Boxes

The Business Model Canvas from an enterprise investment class, noted for myself: what each of the nine boxes is, the question each box must answer, and why the line 'all of them must be satisfied for a project to succeed' depends on the company's stage.

  • #Strategy
  • #Product Thinking
  • #Decision Making

Structured Thinking in Practice

A hands-on companion to the Five Lenses method: four scenarios — interview, promotion, reporting, and cross-team collaboration — show how to apply the structured tools and the Five Lenses to real problems.

Part of the column “Thinking Practice” · Chapter 4

  • #Thinking
  • #Problem Framing
  • #Decision Making
02 / ProjectsFrom questions to things people can use.Products, tools, and experiments. 03 / ResearchMaking room for unanswered questions.Papers, notes, and talks. 04 / PhotosLooking beyond the screen.Photography and field notes.

Reading paths

Not sure where to start?

Enter a shorter, more ordered reading path based on the problem you’re working on.

Start here